June 13, 2006 The flag has got to go The mission statement of PremierWest Bank (PWB) begins by stating, “We are committed to being the best community bank throughout Southern Oregon and Northern California . . ..” Yet, this&n

The flag has got to go

The mission statement of PremierWest Bank (PWB)begins by stating, “We are committed to being the best community bank throughout Southern Oregon and Northern California . . ..” Yet, thisself-proclaimed community-minded bank has come into our community, and the first thing it does isintroduce an intrusive eyesore in the form of a ridiculously huge, disproportionate-to-the-surroundings flag which obstructs a once-uninterrupted, beautiful view of the surrounding hillsides as one crested theHighway 66 railroad overpass, heading east. Is this the way a business regards a community it has been welcomed to?

This absurdly large flag is a blot on theglorious landscape of our area. It is adisplay not of patriotism but of excessiveness and of disrespect to the community into which the bank has come. The beautiful greens and purples of the valley head, and the wonderful rainbows often glowingover the eastern hills are now disrupted from view by this monstrosity that blankets the vista.

When my wife and I, and some friends, learnt that PWB was opening a branch here, we looked into possibly doing business with them; however, with the arrogant disregardevident in the raising of this intrusive eyesore, we have all decided to boycott the establishment unless it takes some actionto eliminatethiseyesore by flying a more conservative, lessvulgar flag.

Even the previous tenant, McDonald’s (despite that business’ proclivity for “super-sizing”) had enough sense of decorum to fly a modest flag, which complemented the surroundings instead ofobliterating them.

In the interest ofmaintaining the aesthetic splendor of Ashland, I urge allfellow Ashland residentsto boycott this branch (and to notify them why)untilPWB removes this obtrusiveness, and fly’s a proper,discreet and respectfulflag.

With all the recent talk about beautification programs in the works for Ashland, allowing thisarguably jingoisticblot todominate the natural glory of our panorama is unacceptable and incongruous with Ashland’s ambience and demeanor.

Jason Spevak



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